Pitch deck template & structure
Investor pitch deck template built for the VC meeting.
A twelve-slide structure ordered the way partners read — thesis and headline metrics first, then the argument that backs them, then a clean ask. Preview it below, then have us design it around your raise.
Sample slides
The structure, in our house style.
This is the slide sequence and design language we build a investor pitch deck template on — framed to your vertical and your numbers. Every deck we ship is original and bespoke.
The outline
The slides, in order.
A proven narrative sequence. Reorder to lead with your strongest argument.
- 01
Cover
The one-line version a partner could repeat in a meeting.
- 02
Investment thesis
Self-contained: market, momentum, and ask in a sentence.
- 03
Executive summary
The four numbers that earn the next twenty minutes.
- 04
Problem
Framed the way your best customer framed it.
- 05
Solution
Every pain resolved, in the same order.
- 06
Market opportunity
Bottom-up TAM / SAM / SOM with sources.
- 07
Traction & metrics
Momentum an analyst can verify — annotate the dips.
- 08
Competitive landscape
The dimensions buyers actually decide on.
- 09
Financial projections
Tied to the metrics your next round will screen for.
- 10
Use of funds
Every dollar mapped to a milestone, not a department.
- 11
Team
The experience that makes this team credible here.
- 12
The ask
Round size, lead status, and the milestone it reaches.
N° 01What partners look for
The slides that get read closely.
01
A self-contained thesis slide
If an investor reads one slide, it's this. Market, momentum, and ask in a sentence they can repeat to their partners. We write it to stand alone.
02
Four honest headline numbers
Current as of this month. Stale metrics on slide three end meetings early. We design around the four that best survive diligence.
03
Verifiable traction
Net revenue retention, LTV:CAC, sales cycle. We annotate any dip on your terms — partners will find it in diligence anyway.
04
Use of funds tied to milestones
Not “60% engineering” but “ships the enterprise release that unlocks the Series B metric.”
N° 02The ask
Make it
The ask slide is where most decks go vague. We state the round size, whether you have a lead, the instrument, and the single milestone the capital reaches.
The whole deck is designed around your brand before the partner meeting — that's our pitch deck design service, a fixed-price package built from your argument.
Questions
The answers we give most often.
- What's the difference between an investor deck and a startup deck?
- Mostly emphasis and order. An investor deck leads with the thesis and headline metrics, puts traction and financials front and centre, and closes with a precise ask and use of funds. This structure is ordered for that reading.
- How long should an investor pitch deck be?
- Ten to twelve slides for the meeting deck, with an appendix for detail. This structure is twelve. If a partner wants more, they'll ask — we don't pre-empt it in the main flow.
- What metrics do investors want to see?
- For most software businesses: ARR or MRR with a growth rate, net revenue retention, LTV:CAC, CAC payback, and burn. We design the deck to show current numbers and name any weakness with a plan.
- Can you design a custom investor deck for us?
- Yes — that's the service. We build a bespoke deck around your brand and argument as a fixed-price, done-for-you package. It's the right move for Series A and above.
- Do we get editable files and revisions?
- Yes. Every engagement includes editable source files and revision rounds so the deck stays current across a raise.
Done for you
Have us design your deck.
Fixed price, fixed scope — send us your raise and inputs and we'll design this deck around your brand and numbers.