A studio service
Series B pitch deck design proving the machine works..
Series A is bought on early traction and a plausible engine. Series B is bought on evidence the engine is repeatable, efficient and not about to stall. The deck has to change accordingly.
Investment
Three ways to raise.
Fixed price, fixed scope. Pick the tier that matches your raise — from a single deal deck to a full capital-raise kit.
Essential
A sharp investor deck at the length most decks should be — you bring the content, we design it.
5–7 business days
- 12–15 designed slides
- Core investor structure (problem → ask)
- Your brand applied throughout
- Custom charts (market, traction)
- 1 revision round
- Editable PowerPoint source files
Standard
The full raise: we shape the narrative from your inputs at the length investors actually read.
Priority · 4–5 business days
- 15–20 designed slides
- We build the narrative from your inputs
- Full custom chart set
- Matching 1-page investor teaser
- 2 revision rounds
- Editable PowerPoint + source
Complete
A comprehensive deck for detailed raises and sales — full appendix, plus a condensed sales version.
Rush available
- 25–40 slides — deck + appendix
- Custom graphics & data-room slides
- Condensed sales version of the deck
- 3 revision rounds, white-glove
- 30-minute strategy call
- All source files
N° 01What changes at B
From promise to proof.
01
Channel repeatability, not just growth
Growth from one lucky channel is a risk, not an asset. B-stage investors want to see two or more channels with known CAC and payback, and a plan that does not depend on a single source.
02
Efficiency becomes the headline
Growth rate alone stopped being enough some time ago. Burn multiple, CAC payback and net revenue retention are what separate a fundable B from an expensive one.
03
Cohorts over aggregates
Aggregate revenue hides everything. B investors read cohort curves because they show whether the business is compounding or replacing churn with new spend.
N° 02The deck
Denser, and built for diligence.
01
Lead with the metrics that qualify you
By Series B the qualifying numbers are known. Put ARR, growth, NRR and burn multiple early rather than making a partner hunt for them.
02
Show the org plan
At this stage the raise buys people. A hiring plan tied to the growth model is part of the argument, not an appendix afterthought.
03
Expect the data room
The deck is now an index to diligence. Build it so every headline claim has a corresponding appendix slide that supports it.
Questions
The answers we give most often.
- What do Series B investors look for?
- Repeatable multi-channel acquisition, efficient growth (burn multiple, CAC payback), strong net revenue retention, and a management team that can scale.
- How is Series B different from Series A?
- A is bought on early traction and promise. B is bought on proof that the engine is repeatable and efficient.
- What metrics are essential?
- ARR and growth rate, NRR, gross margin, CAC payback, burn multiple, and cohort retention.
- How long should a Series B deck be?
- Fifteen to twenty slides plus a substantial appendix. Diligence is heavier at this stage and the appendix carries it.
- Should I include the org chart?
- A hiring plan tied to the growth model, yes. The raise is largely buying headcount and investors underwrite that plan.
- What kills a Series B?
- Growth that depends on one channel, or efficiency metrics that have deteriorated since the A while the deck talks only about top-line growth.
Next step
Ready to build the deck?
Tell us the stage, the audience and the deadline. We will tell you what scope it actually needs.
