A studio service
Every slide, and the one thing it has to argue..
A pitch deck is not a document with sections; it is a sequence of claims. Each slide has exactly one argument to make, and most weak decks are weak because two or three slides are making none. These are the slides founders get wrong most often.
Investment
Three ways to raise.
Fixed price, fixed scope. Pick the tier that matches your raise — from a single deal deck to a full capital-raise kit.
Essential
A sharp investor deck at the length most decks should be — you bring the content, we design it.
5–7 business days
- 12–15 designed slides
- Core investor structure (problem → ask)
- Your brand applied throughout
- Custom charts (market, traction)
- 1 revision round
- Editable PowerPoint source files
Standard
The full raise: we shape the narrative from your inputs at the length investors actually read.
Priority · 4–5 business days
- 15–20 designed slides
- We build the narrative from your inputs
- Full custom chart set
- Matching 1-page investor teaser
- 2 revision rounds
- Editable PowerPoint + source
Complete
A comprehensive deck for detailed raises and sales — full appendix, plus a condensed sales version.
Rush available
- 25–40 slides — deck + appendix
- Custom graphics & data-room slides
- Condensed sales version of the deck
- 3 revision rounds, white-glove
- 30-minute strategy call
- All source files
N° 01How to use this
One argument per slide. Everything else is decoration.
01
Name the claim before you design
Write the single sentence the slide must prove, then decide what goes on it. Slides designed before the claim is settled end up carrying three half-arguments and a chart nobody asked for.
02
Evidence beats assertion
Every claim invites one question from an investor: what proves this? ‘Massive market’ with a top-down number proves nothing. ‘Strong traction’ with a cumulative chart proves nothing. The fix is nearly always a better number, not a better layout.
03
Cut before you polish
A fifteen-slide deck where every slide argues something beats a thirty-slide deck with the same content spread thinner. Cutting is the cheapest improvement available to you and the one founders resist most.
Deck types
Every brief, covered.
Questions
The answers we give most often.
- How many slides should a pitch deck have?
- Twelve to twenty for the investor deck. Everything else belongs in an appendix for due diligence.
- What slides does every deck need?
- Problem, solution, why now, market, product, business model, traction, competition, team, ask. Order varies by stage.
- Which slide do investors spend longest on?
- Traction, then team. But the slide that most often ends a meeting early is the problem slide.
- Should each slide make one point?
- Yes. If you cannot say what a slide argues in one sentence, it is doing two jobs — split it or cut it.
Next step
Know which slide is letting the deck down?
Send it over. We will tell you which slide an investor stops on — and why.