Cafe logo design

A studio service

A café logo that earns the cup..

Café logos live on the takeaway cup, the chalkboard, the Instagram grid and the shop awning. We design marks that read as a place — specific, welcoming, with a point of view — not a Squarespace template.

Cafe logo design hero example

N° 01Where it has to work

Where café marks earn Cup to chalkboard to Google.

A café's whole brand is its mark times a thousand cups a day. The logo has to hold up at every scale and survive the kraft-paper test.

01

Takeaway cup stamp

Single-colour stamp version on white or kraft cup.

02

Shop awning / signage

Read from 30 feet across the street.

03

Menu board / chalkboard

Reverse mono version for dark backgrounds.

04

Instagram grid

Cropped variant for circular avatar and grid presence.

05

Loyalty card

Compact stamp-style mark for paper or app-based loyalty.

N° 02Investment

Three ways to work together.

Mark

$149

1 concept, vector files, two revision rounds.

  • 1 logo concept
  • Vector AI + SVG + PDF
  • PNG transparent + white background
  • Single-colour version included
  • 2 revision rounds
Most popular

Identity

$349

3 concepts, full file pack, colour variants, three revision rounds.

  • 3 logo concepts
  • Vector AI + SVG + PDF
  • PNG pack (transparent, white, black)
  • Colour variant + monochrome
  • Favicon + social avatar export
  • 3 revision rounds

System

$799

Full identity: mark + variants + brand guide + business card + social kit.

  • Everything in Identity
  • Brand guide PDF (12 pages)
  • Business card design
  • Letterhead template
  • Social media kit (avatar, header)
  • Unlimited revisions to signoff

N° 03Questions

The answers we give most often.

Will it work on a kraft paper cup?
Every café mark we deliver includes a single-colour stamp version specifically tested on kraft, white and coloured cup stocks.
Can we have a handwritten / casual feel?
Yes — hand-lettered café marks are a strong category. We draw the type custom rather than using script fonts.
Does it work for a multi-location café group?
Yes — the System tier handles multi-location consistency with brand guide and signage spec.
How long does the design take?
Mark tier ships in 5-7 business days. Identity tier in 10-14 days. System tier in 3-4 weeks. All timelines start from kickoff brief sign-off, not initial enquiry.
What if I don't like any of the concepts?
We work through the revision rounds included in your tier. If we're still not aligned after that, we offer a fresh second-round concept set at no additional cost — clarity is our problem, not yours.
Do you do trademark clearance?
No — we're a design studio, not a law firm. For USPTO, EUIPO or any jurisdictional trademark filing, retain a trademark attorney. We focus on the design craft; we recommend you consult specialists for the legal side.

Start your book

Ready to start your cafe logo design?

Tell us about your business and how you'll use the mark — we'll come back with a kickoff plan within one business day.