Cafe logo design
A studio service
A café logo that earns the cup..
Café logos live on the takeaway cup, the chalkboard, the Instagram grid and the shop awning. We design marks that read as a place — specific, welcoming, with a point of view — not a Squarespace template.
N° 01Where it has to work
Where café marks earn Cup to chalkboard to Google.
A café's whole brand is its mark times a thousand cups a day. The logo has to hold up at every scale and survive the kraft-paper test.
01
Takeaway cup stamp
Single-colour stamp version on white or kraft cup.
02
Shop awning / signage
Read from 30 feet across the street.
03
Menu board / chalkboard
Reverse mono version for dark backgrounds.
04
Instagram grid
Cropped variant for circular avatar and grid presence.
05
Loyalty card
Compact stamp-style mark for paper or app-based loyalty.
N° 02Investment
Three ways to work together.
Mark
$149
1 concept, vector files, two revision rounds.
- 1 logo concept
- Vector AI + SVG + PDF
- PNG transparent + white background
- Single-colour version included
- 2 revision rounds
Identity
$349
3 concepts, full file pack, colour variants, three revision rounds.
- 3 logo concepts
- Vector AI + SVG + PDF
- PNG pack (transparent, white, black)
- Colour variant + monochrome
- Favicon + social avatar export
- 3 revision rounds
System
$799
Full identity: mark + variants + brand guide + business card + social kit.
- Everything in Identity
- Brand guide PDF (12 pages)
- Business card design
- Letterhead template
- Social media kit (avatar, header)
- Unlimited revisions to signoff
N° 03Questions
The answers we give most often.
- Will it work on a kraft paper cup?
- Every café mark we deliver includes a single-colour stamp version specifically tested on kraft, white and coloured cup stocks.
- Can we have a handwritten / casual feel?
- Yes — hand-lettered café marks are a strong category. We draw the type custom rather than using script fonts.
- Does it work for a multi-location café group?
- Yes — the System tier handles multi-location consistency with brand guide and signage spec.
- How long does the design take?
- Mark tier ships in 5-7 business days. Identity tier in 10-14 days. System tier in 3-4 weeks. All timelines start from kickoff brief sign-off, not initial enquiry.
- What if I don't like any of the concepts?
- We work through the revision rounds included in your tier. If we're still not aligned after that, we offer a fresh second-round concept set at no additional cost — clarity is our problem, not yours.
- Do you do trademark clearance?
- No — we're a design studio, not a law firm. For USPTO, EUIPO or any jurisdictional trademark filing, retain a trademark attorney. We focus on the design craft; we recommend you consult specialists for the legal side.
Start your book
Ready to start your cafe logo design?
Tell us about your business and how you'll use the mark — we'll come back with a kickoff plan within one business day.
