Letter mark & wordmark
A studio service
When the letters are the logo..
Custom letterforms cut to the millimetre — not a font picked from a dropdown. Wordmarks and lettermarks built from scratch around the proportions of your name.
N° 01Two letter formats
Lettermark or wordmark — we design both ways.
A lettermark distills the brand to one or two custom characters. A wordmark sets the whole name in bespoke letterforms. Both demand the same care: every curve, joint and counter is drawn, not borrowed.
01
Lettermark
Single character or interlocked initials. Custom geometry. Lockup variations for square, horizontal and stacked use.
02
Wordmark
Full company name in custom letterforms. Optical kerning tuned for screen and print at every size.
03
Hybrid mark
Lettermark + wordmark lockup — primary for signage, lettermark alone for favicons and app icons.
N° 02Why custom letterforms
A typeface is for everyone. Your logo isn't.
Setting your name in Futura and calling it a logo means sharing a wordmark with thousands of other brands. Custom letterforms own the wordmark trademark-wise and read as your brand, not someone else's typeface.
01
Trademark-safe artwork
Custom letterforms are protectable as artwork — formal filing is on you. Set type from a font is not.
02
Optical adjustments
Real wordmarks have manual kerning, custom joins and one or two signature details that read as 'yours'.
03
All caps, all sizes
Tested at favicon (16px), business card (8mm), signage (2m+). Each scale gets its own optimisation.
N° 03Investment
Three ways to work together.
Mark
$149
1 concept, vector files, two revision rounds.
- 1 logo concept
- Vector AI + SVG + PDF
- PNG transparent + white background
- Single-colour version included
- 2 revision rounds
Identity
$349
3 concepts, full file pack, colour variants, three revision rounds.
- 3 logo concepts
- Vector AI + SVG + PDF
- PNG pack (transparent, white, black)
- Colour variant + monochrome
- Favicon + social avatar export
- 3 revision rounds
System
$799
Full identity: mark + variants + brand guide + business card + social kit.
- Everything in Identity
- Brand guide PDF (12 pages)
- Business card design
- Letterhead template
- Social media kit (avatar, header)
- Unlimited revisions to signoff
N° 04Questions
The answers we give most often.
- Can I see the letterforms before commit?
- Yes — Identity tier includes three letter studies before final selection.
- What if my name has unusual characters?
- We handle umlauts, accented characters, Arabic and Cyrillic builds on request — quote on application.
- Will it work on a black background?
- Every wordmark ships with positive and negative versions and a one-colour silhouette.
- Do you provide the original font?
- No — the artwork is bespoke and outlined. There is no underlying typeface to license.
Start your book
Ready to start your letter & wordmark logo design?
Tell us what your logo has to do. We reply within one working day.