A studio service
Statics that stop the scroll, not brand graphics.
Static Meta ad creative for DTC ecommerce brands — bold text ads, lifestyle overlays and review cards, built to be read in half a second on a phone. Performance creative, not a brand refresh. We design the ads; you or your media buyer run them.
From $240 for a batch of 10
N° 01The brief we work to
One idea, one screen
A static ad is not a poster. It gets about half a second between the post above it and the post below, on a screen held at arm's length, often in bad light, usually muted and usually while the reader is doing something else.
So every creative carries exactly one idea. A second idea does not add to the first, it halves it. The type is set two sizes larger than a designer's instinct, the contrast is built for a phone rather than a monitor, and the headline is short enough to be finished before the thumb moves.
01
Bold text ads
One line, set large enough to finish before the thumb moves. The workhorse of the format and the one most brands under-use because it looks too simple in a deck.
02
Lifestyle with overlay
Your photography with a headline built over a scrim, so the type stays legible whatever the image behind it does. Casting matters more than the copy here.
03
Review cards
Your real reviews, set at a size that can actually be read in feed, with the attribution doing the work. Most review ads fail by typesetting the quote like body copy.
N° 02Where statics actually fail
Legible beats beautiful
Most statics that underperform are not ugly. They are unreadable at the size they run — a headline set for a desktop mockup, a photograph that puts a face where the text goes, a review card typeset like body copy.
Every creative is reviewed in a feed preview at placement width before it ships, not on a 27-inch screen. If a line cannot be read there, it is rewritten or resized, because that is the only test the ad will ever actually sit.
N° 03Proof, not invention
Your reviews, your numbers
Review cards are built around real quotes you supply, with the customer's own words and a real attribution. We do not write testimonials, invent statistics or dress a claim up as proof — for a brand scaling on Meta that is a liability rather than a flourish, and it is the fastest way to lose an ad account.
Where a figure or a quote is still to come, it ships as a marked placeholder rather than a plausible-looking number. You will always be able to tell the difference between what you gave us and what we drew.
N° 04Who this suits
You already have a media buyer
This is a creative service, not account management. It suits brands running Meta in-house or through an agency who need a steady supply of statics to test and to swap out before fatigue sets in.
We do not touch your ad account, your budget or your targeting, and your spend stays yours. If you need someone to run the campaigns as well, we are the wrong studio and we would rather say so now than on the call.
N° 05Peek inside
A batch, in the formats you'd actually test
Concepts built to demonstrate the work for a women's home-fitness brief — not lifted from a client campaign. The photography in the lifestyle cards is generated for the concept, and all quotes, prices and figures are marked placeholders.
N° 06Investment
What a batch costs
10 statics
$240
A first test. Enough to run three or four angles properly and find out which one your audience actually responds to before committing to a cadence.
- 10 static creatives, 1:1
- Mixed formats — text, lifestyle overlay, review
- Headline and primary-text variants
- One revision round on each
- Layered source files
- Ad spend stays yours
20 statics a month
$420
Enough volume to keep two or three angles live and swap creative before fatigue — which is the usual reason a working campaign quietly stops working.
- 20 statics a month, 1:1 and 4:5
- Multiple angles running concurrently
- Refresh of the winners, retirement of the tired
- Two revision rounds on each
- Layered source files
- Ad spend stays yours
40 statics a month
$760
For brands testing at pace across several products or audiences, where creative volume is the constraint on scaling rather than budget.
- 40 statics a month, every feed ratio
- Concept development from your offer and reviews
- Priority turnaround on winners
- Two revision rounds on each
- Layered source files
- Ad spend stays yours
N° 07Questions
The answers we give most often.
- Do you run the ads as well?
- No. We design the creative and hand it over; you or your media buyer run it. Your account, your budget and your targeting stay entirely yours. If you need campaign management too, we are the wrong studio for that half.
- What's your turnaround on a batch of ten?
- Five working days from a complete brief, with the first three concepts inside 48 hours so you can kill a direction early rather than after all ten are built. That assumes brand assets, photography and your real review copy arrive with the brief.
- Do we need to supply photography?
- For the lifestyle formats, yes — your product and your customers are the two things we cannot invent. Bold text ads and review cards need no photography at all, so those ship on day one while imagery is still being shot or cleared.
- Will you write the copy?
- We write the headline and the on-image copy, because on a static the words and the layout are the same decision and splitting them across two people produces ads that fit badly. Claims, prices and testimonials come from you.
- Can you match our existing brand guidelines?
- Yes, and we will say so if we think a guideline is costing you performance. Brand systems are usually built for a website, and a feed ad has about half a second and a much smaller canvas — the type scale in particular almost always needs to go up.
- Are the samples on this page real campaigns?
- No, and we would rather be plain about it. They are concepts built to demonstrate the work for a women's home-fitness brief. The photography in the lifestyle cards is generated for the concept, and every quote, price and figure on them is a marked placeholder.
Start your book
Send us the offer and a handful of reviews.
We'll come back with three concepts inside two working days so you can see the thinking before you commit to a batch. No account access needed, and your ad spend stays yours.